Pay Per Click (PPC) also called Cost Per Click (CPC) it is the model of internet marketing that is used for paid advertising. PPC is used to generate clicks by paying some fees on search engines for each click.
PPC is a very critical management process because in this process client loses some amount of money when PPC is managed properly, then we get lots of leads through this then fee is very trivial because we get lot as compared to how much we spend.

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